Copywriting / Help people finish the task.
Documentation & help content
Quickstarts, product guides, knowledge-base articles, release notes and internal documentation organised around real tasks.
A closer look
Can someone complete the task using only the instructions?
This fictional interface illustrates prerequisites, numbered actions, expected output and a recovery step. Real documentation must match the product’s labels and verified behaviour.
Illustrative example
A sample help article for a notes app
Task: Export a note as Markdown.
Before you start: Open the note you want to save.
1. Open the note menu. 2. Choose Export. 3. Select Markdown and save the file.
Expected result: A .md file containing your note. If the export option is unavailable, check that the note has finished loading.
A demonstration of the approach, written for this page. Not a client project or a measured result.
How I approach the work
From the brief
to the right words.
- 01
Inventory the tasks
Find out where users get stuck and what successful completion looks like. Choose a structure that follows their work.
- 02
Write against the interface
Use actual labels, supported versions and tested sequences. Keep one action per step where that improves clarity.
- 03
Verify the journey
Check prerequisites, outputs and errors with the product team. Make the page discoverable from related help topics.
The scope
What we can
build together.
A single deliverable, a connected campaign or ongoing support. The scope, timing and review rounds are agreed after the brief.
- Quickstart and onboarding guides
- Help-centre articles and troubleshooting
- API explanations, release notes and SOPs
- Terminology and documentation structure
Before we start
A useful brief
makes a difference.
Share access to the relevant product, existing docs, common support questions and a reviewer who can verify the steps.
Working in another market? I can translate and adapt the copy around local keywords, terminology and audience expectations. Tell me the language and country the work is intended for.
For editing, include the existing version and what you want to improve. For new writing, share any evidence or product details the copy must reflect.
Connected services
Your next project
What do you need
the words to do?
A page, a campaign, a clearer version of what you already have.
Tell me about the audience and the task.